Monthly Archives: March 2010

Real Estate Brokerage 3.0: Points of Inspiration

A friend told me yesterday how mobile search apps are not just the rage in Miami, but if you didn’t have that, your business had no street credibility. He theorized that Colorado Springs was just a cowtown since it relied on personal referral and known permission assets to transmit quality performance from consumer to consumer.

The real irony? This was the same guy who turned me on to Purple Cow, now more relevant than ever.

Dan Pink, Author of DRIVE

On another business book frontier: Daniel Pink is more than Al Gore’s former Speechwriter.

He’s more than a guy who writes Bestsellers.

He’s an ad hoc revolutionary, making sense of what science says business must do, and educating persuasively on the Right-Brained Future. Mobile Search Apps, Easy-to-Refer Businesses, and Outlandish-Performance Art all share something in common: they delight the right brain.

Real Estate Brokerage can delight the right brain. That is, if it chooses to embrace the inner artist.

Prophets have gathered proclaiming the demise of the real estate industry for the better part of two decades. On an example of the relevance of Windows 95, Bill Gates predicted that the real estate industry would no longer exist in an online economy by the end of the Decade. I have frequently pointed out the poorly-veiled self-interest at play in the Freakenomics posts, ones that equate REALTORS to either The KKK or a Pimp (funny, I think I prefer the pimp analogy, but that was the best follow-up they could come up with after going straight for the historiographic jugular back in 2006).

All of their sentiments are right if all the REALTOR does is:

  1. Take someone’s money
  2. Not have a documented, repeatable system
  3. Remain in the box with their thinking and rely on pre-packaged solutions rather than customized outcomes
  4. Makes a contribution to their own bloodlines exclusively, without setting foot in the realms of civilization, arts, culture, humanity, sport and play

The reality is, really good real estate brokerage looks a lot like OK-Go.

If you want “synergy”, if you want “inspiration”, you must head to the right-side of the gray matter. If you want sustainability, empathy and a language to communicate deep smarts, experience and instinct, go to the right brain.

If you want a real estate brokerage that is more than an empty slogan, ego, or a one-time-in-space transaction… the right brain is the right place.

Brokerage can look like this. From smashing televisions, to windmilling parasols, to a final explosion of paint guns. Those are good outcomes. True artistry realizes the power of crescendo: a smile should start in the corner of the mouth, by 2:12 have spread across all lips lowering the bottom jaw to a slightly slackened position. By 3:24 the eyebrows and eyes should be effervescent, the neck posture slightly contorted, the shoulders seizing in anticipation of the outcome.

If a broker can do that for people… that broker is worth talking about.

If your interested in this revolutionary, ad hoc dude Pink… here is his recent Ted Talk.

Colorado Springs Real Estate Market Data March 2010

The Stat Pack is sizzling hot HERE.

Silver Bullets are good for killing werewolves. Not much else.

Save your silver bullets for John Landis movies...

Ask anyone in the real estate industry and they have a buyer who is sending them scared-stiff links that “prove” the real estate recovery is not happening like everyone says it is. Some gloomy desk-jockey-number-cruncher is usually quoted with a gloom and doom rubric “5 million more foreclosures” and “21% of American’s underwater” and “it’s now moving to prime mortgages.” The agent response to this phone call or email is usually just as incendiary… they sometimes reply with back issues of the Stat Pack as an attachment. Clashing gospels and dueling clanging gongs creates quite a racket.
The reality is that the economy is a giant gumbo of variables. Within 36 hours this week, all of the following were headlines: Colorado Jobs numbers much worse than expected; National Jobs numbers beat predictions; stock market near 18 month high; mortgage rates expected to rise as Treasuries stops buying servicing; mortgage rates at low for the calendar year; auto sales down 2%; retails sales unexpectedly up; nation’s consumer confidence goes down. Broncos have had a good week for free agents and the Rockies bench is looking pretty deep this year, too. All of these are true. None of these mean a thing on their own.
WHAT MATTERS NOW:
1.) Leverage: The most counter-intuitive aspect of the market, interest rates are staying below 5%. No analyst can say exactly why, everyone merely ventures a best guess. Most everyone is scratching their heads as to why they’re not going up. The Federal Government has been the wholesale market for treasury-backed securities, longhand for saying, they’ve bought the servicing rights on Fannie/Freddie mortgages for the better part of the last year. So if you’ve seen complaints about why the underwriting on mortgages got nutty, that’s a prominent clue as to why: the government put a trillion dollars of skin in the game on that one… Go figure they would prefer tighter appraisals. That treasury-backed securities practice has a budget that is probably out of gas around the first-of-April. After that… it’s back to the same private money that previously was buying servicing left-and-right up until mid-2008 when they saw the crisis about to break. The thinking on the street is that private money will be hesitant (to put it mildly) to buy servicing rights. Never mind that today’s mortgage has higher costs of origination, higher appraisal standards, higher consumer intelligence and 20 pages of additional disclosures attached to it making it one of the safest and best documented forms of paper wealth in America; these banks have been burned before and are expected to be either cautious or complete non-participants. The investment angle for banks is that they 1.) could make them a lot of money in the long-term based on the few players likely to play and 2.) make their shareholders jittery over the next 90 days and drive their stock value down in the short-term. Can you see the morass mortgages are? The bottomline: they’re low now! They may be going up, but they’ve rarely, in their American history, been lower (within 0.15% of the all-time bottom at this writing). Seasonal demand usually creeps them up in May and June anyhow, so a lock now is not a bad thing. Buying power right now (a.k.a. leverage) is almost unprecedented.
2.) Location: Where a home is greatly influences the value. Relocating buyers (#3 on this list) tend to prefer newer construction and so do the raised on Hi-Def & Wi-Fi generation of buyers. But values have held up well in the foothills. Year to date sales in some of the older areas have been abysmal. After a strong end to 2009, downtown has started off very weak. That might change as the more traditional downtown buyer begins to appear with the pedestrian-friendly, warmer months ahead. The months on market numbers vary wildly from neighborhood to neighborhood. Sellers, you can’t take chances if you have a year of inventory. No one’s going to pay near your price if that’s the case. Buyers… do you really want to buy where you’ll be surrounded by for-sale signs for another year?
3.) Relocation: the biggest drag on the Colorado Springs market has been the national market. Somewhere Else, USA used to be the friend of the Colorado Springs seller. The Pentagon-based Air Force Lt. Col. usually had made $100,000 in 3 years and sold their house with multiple offers. They could come west and buy pretty much whatever they wanted. With the onset of the market downturn nationwide in 2007, our market correction (which began in early 2006) deepened significantly. Reliant on the infusion of wealth from other markets, our over $350,000 market has suffered. Well strangely, of the 5 price-brackets to seen an increase in sales the last 90 days over the previous 90-day track (Nov. to Jan.), all of them were above $325,000. Some of that is local, but some of that is also the effect of other markets around the country having bottomed out as well, and their buyers are now able to buy here.
In closing, March 2010 dawns with more promise and hope then March, 2009. Hard not to. It remains a market of opportunity. Whenever there is opportunity, that means there is risk somewhere. Make your decisions wisely.